Couture Gallery

Branding for Me & Moe – a new, high-end children's clothing e-commerce business based in Qatar. The client came to Ceci New York with a specific vision in mind for their logo – they wanted to create two bear "characters" to represent the brand. In the design process, we explored the specific visuals for the bears themselves and what they should wear, along with how they should interact! The end result is an adorably sophisticated logo with artistic flair.

Initial sketches for the bear characters featured in the logo mark.

Business cards and custom receipt design for Me & Moe.

Custom clothing tag for Me & Moe.

Custom tissue paper featuring the watercolor bears from the Me & Moe logo mark.

Custom branded graphics for Instagram.

Palm Beach Design Masters is a uniquely collaborative interior design business with a focus on real estate projects in the luxury Palm Beach market. The brand's Palm Beach boutique offers additional branded elements and touch points, designed by Ceci New York. With the Palm Beach Design Masters brand, Ceci New York was tasked with creating the new brand's visual identity, while maintaining a cohesive look and feel with the company's existing brand, Detail Interiors. The goal was to ensure that both brands felt like they were related, but not the exact same.

Initial design concept sketches.

Business Card for Palm Beach Design Masters – these started with a luxe, thick navy paper with blue foil stamped custom pattern design and rose gold tinted edges. Each card was packaged within a custom laser cut sleeve, where each side featured the laser cut logo for both Palm Beach Design Masters and Detail Interiors.

Custom branded shopping bags – matte navy with luxe rose gold foil stamping.

Branded ribbon for use in the boutique's retail packaging.

Branded product tags, boxed packaging and insulated beverage containers.

Branding for Tracy Kurc Interiors & Styling – Tracy came to Ceci New York looking for a sophisticated brand refresh. She wanted us to create a brand mark using her initials, but in an abstract and upscale way.

Charcoal letterpress and rose gold foil stamped business cards for Tracy Kurc Interiors & Styling – featuring Tracy's custom branded pattern in rose gold foil stamping on the back of ultra thick ivory white paper stock.

Kate Neal Photography came to Ceci New York for a rebranding and wanting to reach higher end clients in the Philadelphia and NYC markets. A husband and wife team, Kate Neal Photography prides themselves on being two "first shooters" for events, so you're hiring two experts who are able to capture the special moments of your event. It was important for the new logo to speak to a luxury market but also be approachable and friendly, and maintain their playful side. We paired two stylized and feminine capital letters with a classic typeface with an angular edge to it to maintain this balance and create the perfect logo.

Logo concept sketches

Album cover

Business cards designs - gold foil on a matte black stock, finished with a gold foil gilded edge

Branded packaging design

We applied the same typographic treatment to a logo for their podcast, The Giving Party, a podcast that interviews industry professionals on their work, how their business came to be, and how they use their positions to give back to their communities.

Have a Seat is an established Event & Floral Design company with a longstanding, successful event rental business based in Canada, who came to Ceci New York looking for a brand refresh! Their company had been using the same logo for many years, and had tried evolving it on their own in order to give themselves a brand update. However, they felt the look of their branding was starting to feel a bit disjointed and inconsistent. Ceci New York first focused on the primary goals of their business, in order to successfully position them within their market and spearhead their logo design in the right direction. Ultimately, the event rentals side of the business emerged as the clear focal point, so Ceci New York focused on developing a brand mark that captured this side of their business in a sophisticated way. By playing with the various shapes of the rental chairs the company was known for, a new mark was created that is meant to be evocative of those shapes in an abstract, luxe way. The cross of the "H" in the center of the mark is also evocative of the seat of a chair, playing off of the double meaning in their name, as well as the shapes in the mark itself.

Initial design concept sketches

Business cards - featuring gold foil stamping on a luxe, white paper front and cobblestone gray paper back.  

Branded marble coasters with the Have a Seat logo mark.

 
Social Roost is a cool and casual full service restaurant and bar specializing in a variety of chicken dishes in St. Petersburg, Florida. It was important to have a highly stylized and creative logo that not only stood out as playful and trendy, but that could be utilized throughout the restaurant decor and branded collateral. We created a chic geometric logo mark that features a rooster face in an unexpected, sophisticated way. Emerald green jewel tones and gold metallic were an easy choice to help create a posh yet inviting atmosphere. 

Initial design concept sketches.

The exterior of the restaurant shows off the Social Roost typeface, which illuminates at night to draw in the St. Petersburg crowds.

Inside the restaurant features a large version of the Social Roost logo mark on a gold glitter accent wall.

The restaurant uses its brand colors with emerald and gold accents throughout its interior.

Menu design featuring a custom branded pattern.

Business card design - featuring gold foil stamping on luxe, white paper stock.

Branded cocktail napkins featuring the Social Roost logo mark.

Marcy Blum is a leading force in the events industry, and needed a logo that fully represented her and her creativity, as well as her years of experience in the industry. To fully give focus to her name, we created a type-driven logo and explored how the letters dance across the page and interact with each other, which is also evocative of dancing at one of Marcy's fabulous parties and events! We chose a classic font that has a chic, timeless feel to it. Since Marcy herself is never afraid to stand out, we chose the bold brand colors of aquamarine, merlot, and coral to accent with gold foil stamping.

Initial design concept sketches.

Business cards – featuring gold foil stamping on a luxe, white paper stock front with alternating coral, aquamarine, and merlot paper backs.

Branding and logo design for Opulent Petals, a bespoke floral design company based in South Africa. The client came to Ceci New York looking for an elegant logo for her new business that also represented her personality and the unique look of her floral arrangements, which oftentimes used rare and beautiful florals. Our goal was to find a way to represent that uniqueness within the brand's visual identity, and what emerged was the "dancing flower" logo mark – based on a real flower, this mark was sketched + designed to loosely resemble a dancing figure and flower in one.

Initial design concept sketches.


Business cards – featuring watercolor and copper foil stamping on a luxe, textured paper stock, these business cards featured alternating coral and cobalt blue paper backs.

Branded tissue paper on cobalt, coral and mustard tissue, featuring the custom pattern designed for Opulent Petals.




Branded floral box and bag packaging with Opulent Petals' foil stamped logo. 

KA Mariage is an international event planning company, specializing in weddings and corporate events. After establishing her company in the Quebec, Montreal market to great success, the client came to Ceci New York looking to refine her current brand into feeling more corporate and luxe, as well as help position her company to be open to the US market as well. Rose gold was selected as the main brand color, to give the logo a feminine edge, and it was paired with a light gray color for a soft, neutral look.

Initial concept design sketches.

Business cards for KA Mariage – featuring a light, warm gray paper with a soft touch coating, these business cards were foil stamped in rose gold on both sides, showcasing the brand pattern on the back of the cards and featuring a rose gold foil tinted edge for an extra luxe touch.

Personal Touch Experience came to Ceci New York looking for a logo refresh, as they felt their existing logo didn’t represent them what the company had evolved into. The company has two branches of business – events and catering – and looked to Ceci New York to help them differentiate between the two offerings. Color was a large part of this branding process, as certain colors can evoke strong feelings when it comes to food especially – Ceci New York's goal was to evolve their current brand's color palette of pink and purple into something fresher and brighter! Marigold yellow emerged early on as a favorite, as it evokes a sense of positivity and works nicely with food photography.

Initial design concept sketches.

Business cards – featuring Personal Touch's custom branded pattern and flat printed on luxe, white paper.

Food wrap tissue paper featuring Personal Touch Experience's branded pattern.

Custom drink and food container sticker labels featuring the Personal Touch Experience logo mark.

Ceci New York created the brand for Room at the Beach – a boutique hotel located in The Hamptons with a sophisticated, bohemian vibe! The hotel's unique location near both the beach and in the woods was the inspiration for the brand's visual identity, as the client wanted to find a way to reflect the location through the brand design. Ceci New York was commissioned to develop the brand identity, along with the hotel's marketing collateral and branded items placed within the guest rooms, including hotel keys, door hangers, cups and coasters, postcards, notepads, matchbooks and signage. 

Initial logo design concept sketches.

Hotel welcome signage featuring the new Room at the Beach logo and branded pattern.

Room at the Beach hotel room key cards – each card featured a different branded pattern on the front with a coral or blue watercolor wash backing.

Branded notepad and custom matchbooks were designed for guests and placed within each hotel suite. The matchbooks featured a unique triangular shape and were printed on a speciality white woodgrain paper stock.

Branded postcards for Room at the Beach – the three branded patterns that Ceci New York created for the hotel's brand identity were used on these postcard backs for a touch of playfulness and personality!

Custom, die cut door hangers created for Room at the Beach, featuring the coral and blue watercolor washes that have been used throughout the hotel's brand identity – one side plays off of the beach umbrella illustration from the brand's logo, and the other side plays off of the redwood tree illustration. 

Branded hexagonal coasters and paper cups featuring the brand's three unique pattern designs.

Full invitation suite for a wedding at the iconic Ziegfeld Ballroom in New York City! The invitation featured vibrant hand painted watercolor florals by Ceci Johnson, accented by rich black velvet and gold foil details. The entire suite was packaged within a modern, custom converted black velvet envelope.