Maintaining a brand throughout your event means more than carrying a theme through each detail, it is about sustaining a common tone, design, and style that guests can identify as your look as a couple or as guest of honor. Like we see with some of the world’s most popular fashion brands; their bags, shoes, or dresses are identifiable because they have a signature design that makes their brand unique. A design can incorporate hidden or special details that make it uniquely yours. Consider including a custom monogram or crest to add that personal touch. When building a brand, it doesn't always have to revolve around a custom monogram or crest, but could simply be elevated with a custom print or pattern.
At your event, you can elevate your guests' experience if they feel like every space that they transition between and every component, from beginning to end, is all within one cohesive brand. Carrying our custom design details from the save the date to the invitation, then through the “day of” accessories is a great way to achieve that one-of-a-kind look for your event.
In the following images you'll see how the invitation design was incorporated into various aspects of the event, from the dance floor to the cake to decorative pillows and more.