Branding Opulent Petals

Branding Opulent Petals

Branding and logo design for Opulent Petals, a bespoke floral design company based in South Africa. The client came to Ceci New York looking for an elegant logo for her new business that also represented her personality and the unique look of her floral arrangements, which oftentimes used rare and beautiful florals. Our goal was to find a way to represent that uniqueness within the brand's visual identity, and what emerged was the "dancing flower" logo mark – based on a real flower, this mark was sketched + designed to loosely resemble a dancing figure and flower in one.



Initial design concept sketches.


Business cards – featuring watercolor and copper foil stamping on a luxe, textured paper stock, these business cards featured alternating coral and cobalt blue paper backs.


Branded tissue paper on cobalt, coral and mustard tissue, featuring the custom pattern designed for Opulent Petals.




Branded floral box and bag packaging with Opulent Petals' foil stamped logo. 

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